PICK OF THE WEEK

Animators Collaborate: Fired Up!

William Gadea 02.16.2017

One of the things we all seem to know about art is that it should be all of one piece. That’s not wrong, but when you see a video like Fired Up! you have to ask yourself what that means.

The voiceover is a portion of a speech by Barack Obama, where the former President’s storytelling chops are clearly in evidence. He tells the story of waking up one miserable morning and going to political meeting in South Carolina, only to be surprised by a middle-aged lady in the back, who picks up the spirits of the small crowd by yelling “Fired up! Ready to go!” This is the genesis for the chant that Obama would lead many times on the campaign trail. Truly, the audio narration drives the whole piece.

But what directors Dan Fipphen and Elyse Kelly have done is remarkable too. They have invited a number of animation directors from all around the world to contribute portions of this video. And they have curated this work carefully, matching techniques to parts of the story. When we are talking about Obama being in the rain, for instance, we see the gorgeous and very wet-looking stop-motion animation by Lynn Tomlinson, which I’m guessing she created by manipulating a viscous colored liquid over a glass lightbox.

The end product definitely hangs together and is a wonderful showcase for a number of very talented artists.

Here is the complete list of contributors to this collaborative work:

Directed and Produced by Dan Fipphen and Elyse Kelly.

Animation directors (in order of appearance): Emily Eckstein & Ege Alper, Alex Silver, Lynn Tomlinson, Jovanna Tosello, The Duke & The Duck, Amy Lee Ketchum, Juan Camilo Gonzalez, Musa Brooker, Miguel Jiron, Sara Spink, Lou Morton, and Daniela Sherer.

William Gadea

William Gadea

William Gadea is the Creative Director and Founder of IdeaRocket.
William Gadea

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