Showtime hired IdeaRocket to create a show-open for the eighth and final season of Weeds. The creative brief was to create an RSA-style video that would encapsulate Nancy Botwin’s journey through the seven previous seasons of the show.
Alcatel-Lucent’s Unified Access combines the wired and wireless networks into one. IdeaRocket conceived of a fall-of-the-wall metaphor to explain the value this offering brings customers. We used a motion-graphics with character animation approach, as well as an original score.
The talented people at Toronto’s GRIP agency approached us with the mission of promoting Dare Foods’ Breton Gluten-Free Crackers. The concept they presented is based on a real fan letter the company received lauding their gluten-free crackers. We employed a hybrid whiteboard/animation approach, with 3D product modeling. The voice over and detailed sound effects were provided by Beatstreet Productions and Great City Productions respectively, here in NYC.
Brainchild Creative contacted to IdeaRocket to create an animated video for their client, PG&E. We developed an hybrid style to promote PG&E’s energy efficient financing by blending whiteboard techniques with 3D animation.
This is a spec commercial for AT&T communicating the advantages of paying your bills online. The CGI spot imagines the future from the point of view of a filmmaker living in 1961 who is somewhat naive about the potentialities of technology.
Sevanta Systems hired IdeaRocket to produce a video explaining their software-as-a-service offering to the venture capital market. IdeaRocket developed the concept and script with the Sevanta, and conceived of a simple yet elegant black-and-white approach to communicate the product concept.
Boounce is a browser plug-in that facilitates the search process. IdeaRocket was contracted to create a video that would describe the products’ features and benefits to a general audience. Motion graphics and licensed photo assets were used to convey the feel of a fun and exciting tool.
ViewBoost is a discovery application that lets users find businesses, activities, and deals, as well as to rendezvous with friends. Different than other apps, ViewBoost is focused on small towns and rural areas, instead of just cities.
‘A history of events, the first 10,000 years, is abridged into 90 seconds in this animation marking the launch of the Proscenium Group, an event marketing agency in New York City. The script was provided by the Proscenium Group; all production is by IdeaRocket.
DevFactory sought to highlight their innovative business model with a historical analogy. Together we decided to imitate stop-motion drawing to accompany a speaker’s presentation, a style popularized by RSA Animate videos.
Buying and selling leads generated online can be difficult because buyers aren’t sure what they’re getting. IdeaRocket created a video to explain how their client LeadID solves this problem with a unique certification system.
GlobalEnglish provides services and technology that facilitate communication and collaboration for Global 2000 companies. We used personifications of global companies to communicate the benefits of the company’s offerings.