Video Conversion Funnel

You Need an Explainer Video and Don’t Even Know It. [A QUIZ!]

People don’t have time to read long posts. Explainer video provides answers that steer people into your conversion funnel. Period.

What's Your Hook

“What’s Your Hook?” A Video Marketing Guide

What’s your hook? How are you different? What makes you better than “them?” And most importantly – how can you help me?

It’s important to develop your hook because your video marketing strategy - IS your hook.

Time on Site SEO

Engagement: Video Marketing SEO Series: Part 2

SEO is all about getting people to your site so they can convert. To do that, you have to keep them there. Welcome to Part Two of the Five-Part Video Marketing SEO Series: “Dwell Time.” Rob Toledo, user engagement and bounce rate specialist with Shutterstock, says: “No longer just an interesting add-on, video has become…

Empire State Building vector graphics

Empire State Building Facts: Animated

If you haven’t been to the top of the Empire State Building yet, hopefully this animation, from Steve Jackson, will inspire you to buy a ticket and seize your Sleepless in Seattle moment the next time you’re in town.