Put Your Message Into Orbit With
HEALTHCARE ANIMATION
WE KNOW HEALTHCARE
Creating an animated video for the healthcare industry means facing certain challenges. Because of our long experience in the sector, we know the path around these obstacles intimately.
Legal approvals
Because healthcare is such a heavily regulated space, you must schedule production in such a way as to facilitate legal reviews.
Tone
Oftentimes healthcare videos are speaking to patients about conditions with dire consequences to their quality of life… and even their life itself. A proper tone is necessary.
Scientific accuracy
When addressing healthcare providers or patients, it is important to portray the science behind the treatments accurately.
Legal approvals
Because healthcare is such a heavily regulated space, you must schedule production in such a way as to facilitate legal reviews.
Tone
Oftentimes healthcare videos are speaking to patients about conditions with dire consequences to their quality of life… and even their life itself. A proper tone is necessary.
Scientific accuracy
When addressing healthcare providers or patients, it is important to portray the science behind the treatments accurately.
Portfolio
Our healthcare animation work
FAQ
Frequently asked questions
Usually, about a quarter to a third of our workload is healthcare videos. We have worked with pharmaceutical companies such as Pfizer, Lilly, Novartis, Astra-Zeneca, and Merck; hospitals such as Mass General Brigham and Johns Hopkins; and healthcare agencies such as H4B, Grey Health, and Havas.
This depends on the brand and message. Oftentimes, 2d animation can be very approachable medium for patients and HCPs. For depicting cell science, 3d animation can be both accurate and engaging. For sub-cellular scales, often times schematic illustration is more effective.
A healthcare animation provider should have the ability to describe life science in an accurate and compelling way. They should be attuned to the special needs of healthcare clients, such as legal reviews and patient sensitivities. And finally, they should have the design and animation chops necessary to uphold brand standards.
Process
Our healthcare video production process
Discovery
We find out about your message, objective, strategy, and brand.
Script
We take your message and boil it down to a story that can capture hearts and minds.
Design
We create a visual language that can bring that story to life.
Storyboard animatic
We match voice to picture so that they work together.
Animation
We bring the characters and other visual elements to life with animation.
Sound design
We add music and sound effects to help the image land. The video is now ready to deliver!
Clients
Our animation services are trusted by Healthcare firms such as
WHAT OUR CLIENTS SAY
Stephanie Murrin HealthEd / Chief Creative Officer
“I really enjoyed working with the entire team at IdeaRocket. They’re talented,
accommodating and great to work with. Overall a really great experience
and I was incredibly happy with their work!”
Steve Hanley CEO / Founder, Know Better
“IdeaRocket really brought our product’s benefits to life with imagination and humor. We are very proud of the results!”
Susan Rosenberg Senior Producer Madison Square Garden
“The final product was exactly what we were looking for. It was a great experience and there was tremendous collaboration between us and IdeaRocket.”