Put Your Message Into Orbit With
AI-ENHANCED VIDEO
AI IMAGING: A NEW MIRACLE TOOL?
We can’t tell the difference between the best AI videos and real life – and you probably can’t either. Which is not to say that AI is perfect all the time; quite the opposite. AI still struggles to capture simple actions, or certain fine details. However, AI provides remarkable image-making tools that save time and resources. Here are some principles we apply to our work with AI imaging.
Human-Led
Humans plus AI is better than just humans, or just AI. AI is not about just pressing a button – it’s a tool that needs a human vision to fully excel.
Layering Skills and Tools
Many of the traditional toolsets and skills still apply in AI filmmaking. But you need to add a familiarity with a new set of tools too – and new skills such as prompting.
Staying Up-to-date
The field of AI imaging is changing literally by the week. We stay in front of developments, so your deliverables can benefit.
Human-Led
Humans plus AI is better than just humans, or just AI. AI is not about just pressing a button – it’s a tool that needs a human vision to fully excel.
Layering Skills and Tools
Many of the traditional toolsets and skills still apply in AI filmmaking. But you need to add a familiarity with a new set of tools too – and new skills such as prompting.
Staying Up-to-date
The field of AI imaging is changing literally by the week. We stay in front of developments, so your deliverables can benefit.
PORTFOLIO
Combining AI with Traditional
Process
Our AI-enhanced Video Process
Discovery
We find out about your message, objective, strategy, and brand.
Script
We take your message and boil it down to a story that can capture hearts and minds.
Testing
We gather elements from stock, AI, and traditional design sources.
Assembly
The raw elements are assembled and optimized.
Edit
The pacing and flow are adjusted to best serve the story and message.
Sound Design
We add music and sound effects to help the image land. The video is now ready to deliver!
FAQ
Frequently Asked Questions
While the output of a single prompt cannot be copyrighted, as soon as you mix AI-generated material with human creativity – as you do when you write a script or design a storyboard – then the product of that becomes copyrightable. As with all our work products, we transfer rights to you contractually.
Styles, techniques, looks, and ideas are not copyrightable, and never have been. Thus Gen-AI training alone does not constitute copyright infringement. Of course, if you create with AI in order to abuse celebrity likenesses, brand marks, or copyright, of course you can run into trouble, but that would require intent, and they are not new proscriptions.
The short answer is yes, but the limits keep changing – literally every week!
WHAT OUR
CLIENTS SAY
Stephanie Murrin Chief Creative Office, HealthEd
“I really enjoyed working with the entire team at IdeaRocket. They’re talented, accommodating and great to work with. Overall a really great experience and I was incredibly happy with their work!”
Steve Hanley CEO and Founder, KnowBetter
“IdeaRocket really brought our product’s benefits to life with imagination and humor. We are very proud of the results! They were the ideal animation provider for us.”
Susan Rosenberg Senior Producer, Madison Square Garden
“The final product was exactly what we were looking for. It was a great experience and there was tremendous collaboration between us and IdeaRocket.”
Joel Gaslin CEO, Navigate Patient Solutions
“The team at IdeaRocket is top-notch. We have worked with them on several projects and all of them worked out great. IdeaRocket delivers what they promise on-time and on-budget.”
Clients
Our services are trusted by
