IdeaRocket Orbiter:
YOUR ON-DEMAND VIDEO TEAM
What is Orbiter?
Orbiter is on-demand video production – a full creative team that knows your brand and your workflow, on call whenever you need video, without the cost and overhead of building that capability in-house.
How do we do it? The talent blend is the key.
US Creative Leadership
Our writers and creative directors are deeply experienced and culturally fluent.
Local Shooting Crews
When necessary, local crews are hired on a freelance basis to shoot on your premises, or on location.
Near-shore Creative Support
Design, editing, animation, and mixing are provided by top-notch Latam-based talent that is bilingual and AI-fluent.
Our Video Production Retainer Model
Orbiter is a standing video program, not a patchwork of projects. Because we’re always on, we get sharper on your brand, your products, and the way you work with every cycle – you skip the start-from-scratch tax you pay briefing a fresh vendor each time. A monthly retainer gives you a set number of credits, usable anytime in the quarter – or rolled over to the next. Need burst capacity? Additional credits are available at the same per-credit price.
Portfolio
Check out our work
PROCESS
Our strategic video production process
Audience
Identify who is the target for the video.
Objective
Identify what the desired behavior change is.
Distribution
Identify the channels for distribution.
Measures
Identify the metrics for success.
Project ROI
Does the spend justify the likely rewards?
Production
Write and produce the video.
Deployment
Deploy the video in the chosen channels.
Measure Results
Measure, record, and review the results.
Learn and Repeat
Evaluate the production choices based on these results.
FAQ
Frequently asked questions
If you’ve got an in-house team you’re happy with, great – Orbiter makes it better. We can extend your reach and complement your strengths. We add bandwidth when the work piles up, bring techniques and tools your team doesn’t have to specialize in, and scale with you through the busy stretches. Your team stays at the center; Orbiter gives it more range and more room to do its best work.
The full range: 2D and 3D animation, motion graphics, whiteboard, live action, and AI-generated video. We create both customer-facing and employee-facing communications. Part of the point of a retainer is that you’re not locked into one studio’s one specialty. You draw on whatever your needs call for.
It depends on scope and technique, but because you’re on retainer you’re never starting cold – we already know your brand, so the briefing-and-onboarding lag that eats the front of a typical project is mostly gone. As artists, we like to lavish love on a piece for weeks, but we’re up for fire drills too.
We’re AI-fluent across the whole production pipeline, even providing fully AI-generated video when the brief calls for it. We treat AI as a tool, not a gimmick. Used well, it widens the range of what’s affordable: more concepts to test, faster iterations, and techniques that used to be out of reach on a normal budget. Used badly, it looks like everyone else’s slop. The difference is the human creative judgment layered over it.
Contracts can be cancelled, with 30 days notice, at the end of each quarter – so three months is the minimum commitment.
Clients
We are trusted by
WHAT OUR CLIENTS SAY
Stephanie Murrin HealthEd / Chief Creative Officer
“I really enjoyed working with the entire team at IdeaRocket. They’re talented,
accommodating and great to work with. Overall a really great experience
and I was incredibly happy with their work!”
Steve Hanley CEO / Founder, Know Better
“IdeaRocket really brought our product’s benefits to life with imagination and humor. We are very proud of the results!”
Susan Rosenberg Senior Producer Madison Square Garden
“The final product was exactly what we were looking for. It was a great experience and there was tremendous collaboration between us and IdeaRocket.”