The History of Stereoscopy: From Stereograms to Virtual Reality
All humans and animals – Cyclopes and pirates excluded – have binocular vision, meaning their vision is constructed using two eyes. Because our eyes are at different lateral positions on our heads, they project two slightly different images back to our retinas. The horizontal disparities between these two images are what creates the depth perception that allows us to perceive objects in three dimensions. While this is a naturally occurring process for people who have the regular use of binocular vision, it can be simulated.
How to Use Gifographics: Animated Infographics
In internet years, GIFs are ancient. Even in human years, they aren’t young – GIFs turned thirty this past June – but they’re still the life of the online party. The internet community is obsessed with creating and sharing these animated images. So how can you and your business capitalize on one of the web’s most popular devices?
The Perfect Storm: What Drives Viral Videos?
Not too long ago, it took years of hard work and determination to make your company a household name. Today, with the help of the internet, you can achieve viral fame overnight. Having your brand video go viral can propel your company to the forefront of home pages everywhere and give you valuable exposure to a much larger audience. While it’s impossible to predict what will go viral on a day-to-day basis and there is no secret formula, there are things you can do to give yourself the best chance possible to go viral.
5 Reasons Why Video Is More Effective than Text
Video marketing isn’t easy, but when done well there’s no better way to convert viewers into customers. Over 70% of marketers claim that video produces more conversions than any other content. That is because video is more engaging, more memorable, drives more traffic, and holds almost every other advantage over text.
10 Best Ways to Help Your Video Promotion
You just got done creating a fantastic video that you can’t wait to share with thousands of potential buyers. You want to make sure that it’s seen by a broad audience but you’re not quite sure how to achieve that; this is where promotion comes into play.
The 12 Principles of Animation… With Animated Examples!
In their 1981 book, The Illusion of Life, Disney animators Ollie Johnston and Frank Thomas introduced the twelve principles of animation. The pair were part of Disney’s “Nine Old Men,” the core group of animators who were instrumental in creating Disney’s animation style. The twelve principles have now become widely recognized as a theoretical bedrock for all artists working on animated video production.
A Guide to Translating Video Content
Companies today have not only a globally distributed customer base but a globally distributed workforce too. With such a broad swath of demographics to cover, it can be hard for businesses to reach an audience with so many different backgrounds and keep the same level of engagement. With only 27% of web users speaking English, translating your video content into another language – or multiple – is a smart way to reach a more global audience and stand out from the competition.
The 10 Best Explanatory Videos of All Time
Explanatory videos have become a necessary asset for many companies. They engage potential costumers in a way that gets across vital information in a brief time. They can also capture the essence of your brand and message in a fun yet professional manner.
The Best Video Host for You and Your Business
Choosing the right video host can make all the difference in making your video marketing campaign shine. Video hosting services are what enable users to upload and share their content on the internet in a secure and reliable way. Obviously, going straight to internet giant YouTube and uploading your video there is the first thing that comes to mind, but there are good reasons to use other services.
Digital Billboards Have Gone From a Novelty to a Mainstay
One of the most traditional forms of marketing and advertisement has seen a remarkable revolution over the past decade. Out-of-home advertising, which includes billboards and other displays that reach consumers while they are away from the comfort of their home, has finally caught up with the rest of the world and gone digital. This has created a new home for animators to collaborate with out-of-home advertisers on exciting new ads.